Brandon proudly holding a hearing aid.

Don’t be the biggest;
aim to be the best.

As the President and CEO of Starkey, the global leader in hearing technology innovation, Brandon Sawalich’s mindset has one direction: forward.

In 1994, Brandon started a summer job in Starkey’s All Make Repair department and quickly discovered a passion for the hearing industry. In his over 30-year career, he has worked in virtually every corner of the business, learning all aspects of the hearing healthcare industry, including what patients and hearing professionals expect from the technology Starkey creates.

Brandon speaking on stage to a stadium of people.

The foundation of winning is the team you surround yourself with and develop together.

Now, a new generation at Starkey has arrived. Brandon’s vision for Starkey and its more than 5,000 employees around the world is not to be the biggest; it is to be the best. That starts with product performance, operational excellence and best-in-class customer service. But to truly be the best, Brandon knew he needed to position Starkey differently. He made the decision to push beyond the limits of science to make hearing aids into multi-functional hearing tech devices. In 2018, Starkey was the first to introduce hearing technology with integrated sensors and advanced health features. In February 2023, Starkey unveiled the most technologically advanced hearing aid in the world, Genesis AI. In 2024, Starkey did it again, outdoing even itself, by introducing the industry’s new flagship technology, Edge AI. Under Brandon’s leadership, Starkey is not only setting a new standard for hearing innovation, but continuously pushing the edge of what’s possible.

Brandon laughing and sharing an embrace.
Brandon walking with Bill Austin.
Brandon pushing a Yankee fan in a wheelchair.
Brandon with William Sawalich with their hats over their hearts.

Brandon believes in the power of kindness. Starkey Cares, is Starkey’s public commitment to bringing people together under the common bond of caring for one another. The program has partnered with more than 2,000 hearing health professionals around the United States to get premium hearing technology to people who cannot afford it. Starkey Cares proudly donates to and supports many other local and national charities and organizations.

In 2019, Brandon was named to the George W. Bush Presidential Center‘s Executive Advisory Council. He served as Board Chair of the Hearing Industries Association from 2017-2021 and was re-elected chairman for a third term in 2025.

About Starkey, the global leader in hearing technology innovation

As a global leader in custom manufacturing and cutting-edge hearing technology, Starkey is driven by a bigger purpose of building caring products that connect people through better hearing.

In 1967, William F. Austin established Starkey with the simple premise, “Alone we can’t do much. Together, we can change the world.” That commitment to helping the world hear continues to guide Starkey every day.

We are caring. We are fearless. We are dedicated. We are Starkey.

Starkey values and technologies

  • Our Core
    Hearing is Our Concern
  • Breakthrough Advancements

    Active Feedback Intercept
    Best-in-class feedback reduction

    Drive Architecture
    featuring multi-core, open architecture

    BluWave
    signal processing with Acoustic Scene Analyzer

  • Relentless Innovations

    SoundLens
    World’s first invisible-in-canal hearing aid

    Synergy Platform
    with quad-core twin compressor

    Halo
    Made for iPhone connectivity

  • Reimagining the Future

    Livio AI
    World’s first hearing aid with a sensor

    Livio Edge AI
    World’s first Edge Mode

    Evolv AI
    Best Starkey Sound with 55 million automatic adjustments every hour

  • A New Beginning

    Genesis AI
    World’s first on-chip DNN processor

  • Future Forward

    Edge AI
    100x more DNN processing while maintaining industry-leading battery life